Do you know your CBD Topicals?

CBD topical balms and creams are a popular choice for many reasons. They are great for targeted applications and they often have other ingredients that are great for the skin, too. If you are looking for portability, small topical jars are perfect to keep in a purse, gym or golf bag. Depending on which formulation you choose, the ingredients and applications will vary.

At Kurativ, we offer many topical creams and balms. Available in Full Spectrum and THC-Free options, our formulations also contain other ingredients your skin loves like Vitamin E and Shea Butter. Some topical options are “cooling” which is an additional benefit for those looking for that type of option. What is the difference between them all? Here is a handy list that can help you choose which is best for you and what you are looking for.

What are some CBD benefits with the skin?

According to the Department of Analytical Chemistry, Medical University of Bialystok, Poland, CBD is “one of the natural compounds that can support the skin’s antioxidant system” and, like other antioxidants, it “interferes with the free-radical chain reactions.”  

The CBD interacts through the various endocannabinoid receptors that are found in the skin and binds to them, helping with the task at hand. Having antioxidant and anti-inflammatory properties, the CBD cannabinoid was also shown to be “a stronger antioxidant than a-tocopherol (Vitamin E) and ascorbic acid (vitamin C).” (1)

It is the high levels of antioxidant and anti-inflammatory power that makes it such a great addition to topical creams, balms, and lotions. A study that had several medical departments in Hungary working together found CBD to be effective in treating skin that was enduring bouts of severe acne. Stating that “CBD exerted complex anti-acne effects” and that it had been shown to “alleviate inflammation”. (3)

Surgical specialists in Italy concluded that the topical administration of CBD “is a safe and effective non-invasive alternative for improving the quality of life in patients with some skin disorders.” 

The physicians involved took three months to research and record. Once completed, the skin was evaluated, and the medical professionals found that “skin parameters significantly improved in all the patients” including areas of decreased inflammation, increased hydration and the skin’s elasticity. (2)

By using CBD in balms and creams of various purposes, the potential benefits are increased as CBD brings multiple benefits of its own.

Which type of topical is best?

Your choice of topical will depend on what you are looking to accomplish. By understanding the product and what it is typically enjoyed for, it can get easier to decide which product may be right for you.

Topical Balms

Our topical balms are rich formulations that contain ingredients like Vitamin E and Shea Butter. Balms are very dense topicals and they will melt with the body’s heat to allow for the spread of application. Because balms are hydrating and protective, they are great for skin that is cracked or irritated. The vitamin E soothes while the Shea butter hydrates and protects. This is great to have on hand for winter months, when the air is much drier, leaving us vulnerable to dehydration and skin that is itchy, irritated and red.

Our CBD:CBG balms are available in Full Spectrum or THC-free formulations. Take a small amount and allow it to heat up with the body heat and apply to your desired area.

Topical Creams

Topical creams also have great additional ingredients like Vitamin E, Eucalyptus, Olive and Calendula oils as well as Grape Seed Extract, but the consistency is creamy and light. Because of this, they are perfect for massaging into those sore muscles and joints. Unlike the balm which will stay present more on the skin’s surface and just below (that protective part), creams can soak down a little more into the tissue which is why they are perfect for when you’re working out that shoulder knot.

Creams are also available in cooling formulations. This means that there has been natural menthol added to the formula. A natural derivative of peppermint, menthol will have a quick cooling sensation which many consumers prefer in their topical cream options.

At Kurativ, we offer several topical cream options for your choosing. We have CBD:CBG topical creams which can be Full Spectrum or THC-Free (in unscented and cooling options) as well as Full Spectrum CBD creams in unscented, cooling and Vanilla Coconut.


Don’t forget - For a little pocket punch, grab up our well-loved CBD lip balm! Perfect portable pout protection in the palm of your hand!


All of our CBD products come from hemp that is organically grown. We manufacture all of our products in the USA and we keep all of our third-party testing results available for you to be able to review. 

Do you want to learn more about CBD? Check out more info on our CBD Education tab and, should you have questions, check with the chat option on our website, too.

No matter which topical product you may choose to add to your wellness routine, you can’t go wrong with Kurativ.


  1. Jastrzab, Anna (2019) Cannabidiol Regulates the Expression of Keratinocyte Proteins Involved in the Inflammation Process through Transcriptional Regulation. Department of Analytical Chemistry, Medical University of Bialystok, Poland.
  2. Palmieri, B (2019) A Therapeutic Effect of CBD-Enriched Ointment in Inflammatory Skin Diseases and Cutaneous Scars.Department of General Surgery and Surgical Specialities, University of Modena and Reggio Emilia Medical Schools and Surgical Clinic.
  3. Olah, A. (2016) Differential Effectiveness of Selected Non-Psyhotropic Phytocannabinoids on Human Sebocyte Functions Implicates their Introduction in Dry/Seborrhoeic Skin and Acne Treatment.Cellular Physiology Research Group, Department of Physiology, Debrecen, Hungary; GW Pharmaceuticals, Cambridge, UK; Departments of Dermatology, Venereology, Allergology and Immunology, Dessau Medical Center, Germany; Department of Immunology, Faculty of Medicine, University of Debrecen, Hungary.
  4. Breitenbach, Michael (2015) Oxidative Stress in Aging Human Skin. Department of Cell Biology, Division of Genetics, University of Salzburg, Austria.

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